![Official] Smart Skin Clinic｜Aesthetic Dermatology Group (Jimbocho, Yokohama)](https://smartskin-clinic.com/wp-content/uploads/2023/05/Smart-skin-clinic-ロゴ500-×-100-px.png)
Franchise (FC) Recruitment
I don't have the courage to start my own practice. But is staying as I am really the answer? —
For you, we offer a third way.
What is a franchise?
The Smart Skin Clinic Franchise — "Smaski FC" for short — is
a membership system that lets you use the Smart Skin Clinic model, as it is, at your own clinic.
For those unfamiliar with the term franchise, in a nutshell, it means
you can borrow an already-running system, in its entirety, and put it to useThat is what we mean.
Here are some examples of what you can borrow.
Rather than building everything from scratch, you borrow what is already working, and
on that foundation, run your own clinic.
— But why do you need this system now?
We will explain the reasons from here.
if things continue as they are?
It's not that you are greatly dissatisfied with your current income.
But no matter how many years pass at this rate, there is no clear path to significant income growth.
If anything, insurance reimbursement points keep falling, and the aesthetic medicine field has become tougher than before.
— There is no guarantee that today's level will continue.
There is also the option of starting your own practice.
But you're not quite sure what to do or how to proceed. Patient acquisition, management, recruitment, finance — there is so much to think about that you can't get started, and time simply passes.
I want to earn more. But I'm reluctant to shoulder everything myself.
I want to concentrate on my own area of expertise: medicine.
This is content we hope those who feel this way will read.
a combination of nine jobs.
Running a single clinic requires nine areas of expertise.
Of these, the one you were trained in as a physician isjust one.
The remaining eight are outside your area of expertise.
It is entirely natural to feel that starting your own practice "seems somehow difficult."
After all, you would be taking on eight jobs outside your expertise, all on your own.
division of labor is the norm.
- Do you understand and maintain the inner workings of a CT scanner yourself?
- Do you manage the manufacturing process of medicines yourself?
- Do you build your own electronic medical record system?
Surely you do not.
You leave each to the experts in their respective fields, while you concentrate on medical care.
Management is no different.
Whether it's branding, marketing, or business strategy, there are experts in each.
As a physician, you do not have to shoulder all of it alone.
In fact, the less you shoulder alone, the stronger your team becomes.
single, simple idea.
As the person in charge on-site, you concentrate on medical care and team management. — This is the third way.
suited to everyone.
The Smart Skin Clinic FC is not an option suited to everyone.
There are those for whom this system is clearly not a fit, and those who can gain the greatest value from it. We will be honest with you about both.
- Those who want to build a clinic entirely in "their own style" For those who want to design everything from scratch with their own sensibility — the brand concept, the world of the interior, the menu lineup, the pricing — the unified system of Smaski FC will feel like a constraint.
- Those who want to drive every decision and all management with their own hands For those who want to personally handle giving instructions to external partners — advertising agencies, social media managers, lawyers, interior contractors — and the daily communication with them, a structure that entrusts this to headquarters will feel unsatisfying.
- Those who want to control every detail of the business themselves, down to menu design, pricing, and purchasing For those who prefer to think through and decide the details of the business themselves — which treatments to introduce, at what price to offer them, and what to source from where — the parts that headquarters standardizes will feel confining.
Every one of these is a perfectly legitimate orientation, whether as a physician or as a manager.
However, the Smaski FC system is not the ideal option for such people.
- Those who want to concentrate on medicine and on managing their on-site team Those who want to devote their energy to two things: raising the quality of care and treatment, and leading their own staff in facing patients.
- Those who want to develop the new domain of "management" going forward For physicians who have long devoted themselves to medicine, "management" — leading a team — is actually a domain in which they have never been systematically trained. For those who want to hone this new expertise together with headquarters as an on-site playing manager, Smaski FC is the ideal place.
- Those who want to link the experience they gained as an employed director directly to their own income For those who have already served as a director and have the skills to lead a team as a playing manager, Smaski FC is a system that lets you make full use of those skills while aiming for earnings beyond the ceiling of an employed director.
- Those who want to run alongside management professionals as one team Those who see value in advancing their strategy, branding, marketing, and recruitment together with a trusted team of professionals.
- Those who want earnings on par with starting their own practice, but with reduced risk Those who want to aim for earnings beyond the ceiling for employed physicians, while avoiding taking on tens of millions of yen in debt or shouldering everything alone.
This is not a matter of which is right or wrong.
It's simply that the Smaski FC system is designed for the latter group — those who want to focus on medicine, run as one team with management professionals, and aim for above-average earnings from an independent practice while keeping risk low.
you are surely most concerned about.
There are seven questions that physicians considering Smaski FC always want answered.
-
Will it really be more profitable than my current situation?
-
Can you really attract patients?
-
How much is the initial investment, and over how many years can it be recouped?
-
Even if earnings rise, won't the workload be too much?
-
Aren't the royalties too high?
-
Will it be alright even if the market changes?
-
What happens if it fails?
We answer each of these questions, one by one, at your individual interview.
About
- FACT 01 Smart Skin Clinic is a clinic group led by physicians.
- FACT 02 We currently operate two directly managed clinics (Jimbocho Clinic and Yokohama Clinic).
-
FACT 03
The management team is made up of a physician and members
from foreign strategy consulting firms (Accenture Strategy and BCG).
that's perfectly fine.
Whether Smaski FC is the right option for you
is something you can decide for yourself.
We will share the information you need to make that decision
as carefully and thoroughly as we can.
For a start, please come and hear what we have to say.